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A fun typography challenge and exercise to redesign a different type each day. Injecting character into every letter and number, much like crafting logos, I've explored various formats to bring each typeface to life. Explore my creative interpretation across diverse styles.
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Bloom is a cognitive behavioral therapy app dedicated to making mental health services more accessible to the world. These digital ads, both static and video, were featured on Instagram, Facebook, TikTok, and the Apple Store to boost engagement and drive virality. Showcasing extensive trend
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If gardening and watching your produce grow isn't thrilling enough, these redesigned seed packets will spark your enthusiasm for botany. Tailored for city dwellers, these eye-catching designs turn any fire escape into a green thumb's paradise. Here’s a playful and modern take on traditional gardening seeds.
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This concept campaign photoshoot for Rag & Bone’s Spring/Summer collection showcases my role in leading photography and art direction. Crafted for social media marketing, the content brings the collection’s essence to life with striking visuals and creative direction.
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A concept editorial magazine that fuses art and fashion, celebrating the work of artists in a visually vibrant and expressive way. With a graphic design that pushes boundaries, this print magazine features bold layouts, striking visuals, offering a fresh, dynamic take on merging creative worlds. Each page is crafted to captivate and inspire, reflecting the synergy between art and fashion.
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Following a long hiatus, Pearl River Mart is making a grand comeback. These eye-catching social media ads are crafted to excite and engage customers for the reopening of their iconic NYC stores.
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A Brooklyn-based small business committed to high-quality, handmade organic soy candles. A perfect personalized gift featured at local markets, Melted combines local craftsmanship with a with a dedication to excellence. I played a key role in logo creation and crafted a cohesive, timeless branding model and materials to seamlessly evolve with future innovations.
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A three-part series of print posters for Lunar New Year, featuring popular New Year’s fortunes that highlight the diverse cultures within the Asian American community. These posters celebrate inclusivity and bring a sense of unity to the festivities, making the occasion meaningful for everyone.
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